Over time your website runs the risk of having out dated technologies and may lack features that allow it to play well with new technologies. When I created the JMDesign website a year ago Flash videos players were all the rage. I decided to use JW Player as my Flash video player because of its rock solid platform, options and support. Times have changed and as Apple steadily becomes a force in the web standards industry, HTML 5 is in and Flash is being phased out to play video on the web. As you probably know any iOS device such as the iPhone, iPad or iPod Touch cannot play Flash natively. I looked for alternatives, but none presented themselves until last week. Vimeo announced an embed code that detected device connectivity and delivered content accordingly. This was huge because I could now create a site that would work across any platform.

Over the past week I have made these updates to my site

• Changed all the video embed code (JW Player and Vimeo) on my website to Vimeo’s new embed code.
• Uploaded all the videos my website to Vimeo that were being played from my server as MP4 and FLV files.
• Added a Twitter feed to the Pro Blog and a Follow us on Twitter link to all site footers.
• Added social media links to every post on the Pro Blog.
• Added social media links to the player page.

I use Vimeo to showcase a lot of my work and as a Vimeo Plus member, Vimeo offers a lot of powerful tools to make my embedded videos look great. Today Vimeo announced a slick new embed code called Universal Player for both Vimeo Plus and regular members. This new embed code (it is actually an iFrame) can automatically detect what kind of device is being used to view your video and will choose the optimum player based on the device’s capabilities. This is great news for anyone who wants to play their videos across multiple devices such as iPhone, iPads, desktops, laptops and HD boxes.

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1. Trapcode Particular

Trapcode Particular is one of the most talked about After Effects plug-ins of all time for good reason. Its powerful and easy to use particle system makes it the ideal choice for creating an array of effects like smoke, dust, clouds, grass, bubbles, rain, snow, debris and anything else you can think to throw at it.

More info: Trapcode Particular

2. Video Copilot Optical Flares

In 2009 Video Copilot launched the incredible After Effects plug-in Optical Flares. This affordable add-on creates stunning real life and artistic lens flares. Its ability to track 3D lights make it a truly indispensable tool and “wow” maker.

More info: Video Copilot Optical Flares

3. Magic Bullet Looks

Red Giant Software continually produces innovative plug-ins for After Effects users. Magic Bullet Looks is a toolkit for designers to add film moods and effects to their compositions. With over 100 presents and the ability to tweak your own, Red Giant Looks will not disappoint you with its overwhelming number of features.

More info: Magic Bullet Looks

4. Trapcode Shine

Trapcode Shine is an oldie but a goody. This simple plug-in can breath life into a composition by adding majestic light rays and glorious shine.

More info: Trapcode Shine

5. Trapcode Starglow

Trapcode Starglow is another classic plug-in that everyone should own. Similar to Trapcode Shine, this plug-in can add shinning twinkle and glow to your composition.

More info: Trapcode Starglow

6. Lenscare by Frischulft

Although this plug-in is the most obscure one on the list, it does not make it any less important. Lenscare is a remarkable plug-in and is in a class of its own when it comes to blurring effects. With a few simple steps this plug-in creates realistic rack focus blurs. Go check out this plug-in for yourself and get ready to fall in love.

More info: Lenscare by Frischulft

• What classes should I take?
• How do I market myself?
• I’m about to graduate. How do I get my first job?
• Do I need school?
• I’m the best at my job… Now what?
• How do I learn the skills necessary to become an artist?

How to Be A Motion Designer and GET PAID from Nick Campbell on Vimeo.

Key Features:

• Realistically create the illusion that a still image is fully dimensional moving footage.
• Subtly change the perspective of a shot, or animate it over time.
• Can be combined with 3D tracking to add or alter elements in a scene.
• Now you can step back in time and get another chance to move the camera.
• Allows you to stay in After Effects when working with fully dimensional models

I know it sounds complicated, but once you check out this tutorial it should become straight forward.  If you have any questions please leave a comment below.

The premise of the solution comes from Google’s Analytics Help article: How do I track files (such as PDF, AVI, or WMV) that are downloaded from my site? The solution is to place a piece of JavaScript code within the HTML link’s <a> tag. Here is an example that relates to calling Shadowbox.js content from a website:

<a href="myvideo.mp4" rel="shadowbox;width=640;height=480;" onclick="javascript: pageTracker._trackPageview('/videos/myvideo');">Click here to play my video</a>

Here is the breakdown of what is happening: the video myvideo.mp4 is being called to play in my Shadowbox player at a resolution of 640×480. An onclick JavaScript is also being called at the same time telling Google Analytics to track the page view for the category “videos” for the item “myvideo”. The category does not have to be named “videos” however you will want to choose a name that helps keep things organized because this is what will come up in your Google Analytics Top Content Report.

One last note is that you need to place your Google Analytics Tracking code at the top of your page within your <body> tag and not at the bottom. This is necessary because the tracking code needs to be initiated before the onclick Javascript links can work.

Written by Jeff McIntosh

Rendering High Quality Video for Further Encoding

The Quick-Time “Photo – JPG” compression type is what you should be using if you are archiving source files from AE, rendering video to import into your video editor or rendering video to later encode into video playback format like WMV, MP4 or MPEG. “Photo – JPG” compression can create relatively small video files without sacrificing much of the the quality of the video. That is why “Photo – JPG” is the compression type of chose when it comes to stock video clips bought over the web. The quality is superb and the file size is manageable.

Two things you should keep in mind when it comes to the settings for these two compression types. One is compressor depth and the other is compressor quality. The depth is the bit-depth of color. For “Photo – JPG” you want to keep this on Color. Compressor quality is something to be noted when using “Photo – JPG” because it determines overall compression quality. It is a good practice to keep this marker somewhere on “High” (If you choose “Best” you are going to be left with a very large file.)

Rendering High Quality Video for Easy Distribution and Playback

It is common to render a video straight from After Effects into a playable file that is good for the web or universal distribution. On a Windows machine or on a Mac equipped with Flip4Mac, Window Media Video (WMV) is a good choice if the viewers will be Windows based. A general set of WMV export settings are as follows: WMV Standard, One pass, constant bit rate (CBR), Quality of 80 and a Bit rate of 2000 Kbps  SD, 3000 Kbps for WS-SD and 5000 Kbps for 720p.

Another common form of distribution is the Flash Video (FLV) file format. A general set of export settings for this file format are as follows: Max data rate 650-2000 Kbps, On2 VP6 video codec (Sorenson Spark is a less desirable alternative) and a frame rate “Same as Source”.

Lastly one of my favorite formats to render video in is xH.264. This produces a very high quality video that that is small in file size. At times this can be a very complex format to use because of all the setting variations, so stick with the factory presets if you are unsure. Here are some general settings I like to use: NTSC, CBR of 2Mbps, Progressive field order, square pixels and “main” profile with a level of 3.0.

Written by Jeff McIntosh

• Visualize Your Competition, and Strive to Be Better
• There’s Always Going to be Someone Better Than You
• Know How to Drum Up Work
• Be Ready for Any Opportunity
• Know When to Make the Switch
• It’s All About the Reel

2. Revostock
A growing collection of stock music and sound effects. The site offers rollover music previews, extended license options and in depth file specifications. Tracks sell for $10-40 depending on the licensing agreement you choose.

3. Narrator Tracks
A nicely composed collection of stock music in a user friendly format with well written descriptions. Tracks sell for $34.95.

4. The Music Bakery
A well categorized collection of stock music and effects available in different audio formats and lengths. The tracks sell for $34-47.

5. The Beat Suite
An expanding site of music beats that are well categorized and easy to preview with embedded flash players. The tracks sell for $20-60.

Honorable mention: The Best Sites for Royalty Free Music

Written by Jeff McIntosh

2. VideoCopilot
Andrew Kramer from the USA is the producer and host of over 70 After Effects all screen-casted for easy reference. Andrew has kindly included the sources files for most of the tutorials however some of them require third party plug-ins or rely on other visual effects software.

3. Layers
The fine people at the Adobe Layers magazine have been posting an assortment of After Effects tutorials and have a collection of about 30 now. The tutorials come as either screen-casts or written documents and will inspire both the begginner and intermediate. Tutorials for CS4 are becoming more prominent on the site and of course the integration of Illustrator and Photoshop are showcased as well.

4. Pixel2Life
This is a portal for an assortment of different tutorials provided by many different designers. The site boasts around 100 tutorials ranging from animation, text effects, video correction and audio. With so much to choose from it is a good starting place for anyone looking for tutorials.

5. CGArena
Despite only having 9 tutorials, CGArena is a diamond in the ruff. It holds many interesting tutorials created by different designers in screen-cast and written form. Some even include the source files so check it out and you might find something you like.

6. Graymachine
Harry J Frank is a After Effects and scripting wizard and has provided almost 2 dozen tutorials that look at the finer details of the program and the third party plug-ins we know and love.

7. Rhys Works
Rhys Enniks is an up and coming designer from the UK who is producing some one of a kind After Effects tutorials. His collection consists of a dozen or so screen-casts and most them rely heavily on the Trapcode Particular plug-in. His tutorilas are getting literally tens of thousands of hits and his site is defiantly worth the click.

8. Designer Today
This is my second least favorite site out of the collection because it lacks thumbnails showing the effect making the site very difficult to navigate. Its collection of over 150 tutorials seems impressive, but once you drill down inside of them you start to realize that a lot of them are outdated. Learn at your own risk.

9. Creative COW
My least favorite place for After Effects tutorials is Creative COW. Its endless pages with poorly designed thumbnails, oddly shaped advertisements, unnecessary text, red coloured headings and blue coloured links make me run for the hills whenever looking for a specific tutorial.

Written by Jeff McIntosh